It is through our franchise partners, the Landmark Group that Max Burger is introduced to the Middle East.
The Landmark Group
Founded in 1973 in Bahrain, the Landmark Group has successfully grown into one of the largest and most successful retail organizations in the Middle East and India. An international, diversified retail and hospitality conglomerate that encourages entrepreneurship to consistently deliver exceptional value, the Group operates over 1500 outlets encompassing over 20 million square feet across the GCC, India, Egypt, Turkey, Jordan, Lebanon, Yemen, Sudan, Kenya, Libya, Nigeria, Tanzania, Pakistan and Uganda. The Group employs over 40,000 people.
Max is not only Sweden’s favourite burger restaurant chain, it is also the first. Back in 1968 the founders of Max, Curt Bergfors and Britta Andersson, opened their first restaurant in Gällivare, high up in the northern part of Sweden close to the Arctic Circle .Their burgers became so popular that after some years Max was nationwide in Sweden. The founder, Curt Bergfors, is still active in the company as Chairman of the Board, and the family still owns 100 percent of the company. Richard Bergfors is the company’s President and Christoffer Bergfors is the Vice President.